Building a Business Website – how to Price Correctly?
A professional website is one of the most central tools for any business in the digital age. Beyond basic online presence, a website provides a business with a competitive advantage by attracting new customers, improving user experience, and enhancing brand credibility. Therefore, when it comes to pricing website construction, it’s important to understand the main factors that influence the cost.
In this article, we’ll review the different price ranges, factors affecting the cost, and how to choose the right provider to get the full value for your investment.
Cost of Building a Landing Page and Corporate Websites
If your business needs a simple and quick solution, building a landing page might be the cheapest option. Landing pages focus on one clear goal, such as generating leads or selling a specific product, and they contain focused design to avoid distracting the user from the main objective of the marketing campaign. Landing pages are typically characterized by minimal and action-oriented design. The price range for a landing page ranges from 2,000 to 7,000 NIS, depending on the design and required functions.
For businesses needing a more comprehensive digital presence, a basic corporate website may cost between 5,000 to 15,000 NIS. Such a site includes main pages like About, Services, and Contact, and is an excellent solution for small businesses.
Cost of Custom Corporate Websites and E-commerce Sites
For businesses needing a unique and customized website, costs range between 15,000 to 30,000 NIS. This includes custom design, advanced integrations with existing systems like CRM, and creating a user experience tailored precisely to your business needs. Custom websites allow the business to clearly present its brand and create a direct connection with customers.
If your business includes an online store, the costs of building an e-commerce site range between 20,000 to 50,000 NIS. These sites include a product management system, online payment processing, and shipping services, making them an ideal solution for businesses wanting to sell products and services directly through the internet.
Cost of Building Complex Websites for Technology Companies
For technology companies or businesses with unique requirements such as SaaS platforms, development costs can reach a range between 35,000 to 100,000 NIS and above. These complex websites include custom development of unique functions and advanced integrations, suitable for businesses needing complex solutions for data management, user management, or technology-based systems.
Guide to Choosing a Platform – WordPress, WooCommerce, Webflow, Wix, and Shopify
When choosing a platform to build your website, it’s important to understand the advantages and disadvantages of each. WordPress, WooCommerce, Webflow, Wix, and Shopify are the leading platforms in the market, and each is suitable for different types of businesses.
WordPress is the leading choice for businesses seeking maximum flexibility. The platform allows customization of almost every aspect of the site, especially with plugins like Elementor, which enable creating pixel-perfect sites tailored to the chosen design. Elementor is a powerful tool that allows creating precise sites according to design, without compromising on aesthetics.
WooCommerce, which is an e-commerce plugin for WordPress, is our preferred choice for online stores. WooCommerce provides full flexibility for product management, payment processing, integration with customer management systems, and full customization for any function your store needs.
Webflow is suitable for businesses looking for a platform to develop websites without code, with more design control than WordPress. However, Webflow is more limited in terms of customization options for advanced functions and integrations, and can be more expensive to maintain.
Wix is a user-friendly platform that allows creating websites quickly and easily, without the need for technical knowledge. Wix is mainly suitable for small businesses or those looking for a quick and simple solution. However, Wix is less flexible in customization compared to WordPress or Webflow, especially when it comes to complex sites with advanced functions.
Shopify is the ideal choice for businesses focused on online sales. The platform specializes in e-commerce and provides advanced tools for managing online stores, but is less suitable for sites that don’t focus on direct product sales.
Factors Affecting Website Cost
- Platform and Technology: The cost varies depending on the platform on which the site is based. For example, platforms like WordPress, Webflow, Wix, or Shopify offer different solutions at different prices.
- Custom Design: Sites that undergo unique design require additional resources and increase the price.
- Advanced Functions: Additions such as CRM systems, automations, and advanced integrations will increase the development cost.
- Maintenance, Security, and Hosting: Associated services including ongoing maintenance, software updates, data security, and hosting can add up to additional monthly costs, which are important to consider.
How much Does it Cost to Maintain a Website?
Monthly maintenance ranges between 500 to 2,000 NIS, depending on the scope of required services. Maintenance services include regular updates, bug fixes, and upgrades to new versions of the platform on which the site is built. Proper maintenance will ensure the continued smooth functioning of the site over time.
SEO and website promotion services are equally important. Quality organic promotion is the key to long-term success of the site and can cost between 1,500 to 5,000 NIS per month, depending on the complexity of the campaign and the level of competition in your industry.
Hosting and security services range between 50 to 300 NIS per month, depending on the type of server and required security level. Sites hosting sensitive information, such as e-commerce sites, need higher security levels which can increase the overall cost.
How to Choose the Company to Build your Website?
Choosing the right company to build your website is critical to the success of the project. Thoroughly check the company’s portfolio, read reviews from previous clients, and make sure they understand your business and technological needs. It’s important to ensure that the company provides not only building services but also long-term maintenance and support.
Comparing price quotes is critical, but it’s important to understand not just the price but also what’s included in it – design, development, maintenance, and support. Don’t be tempted to choose the cheapest offer, but check what value you’re getting in the long term. Working with a professional and experienced company will ensure that your site is high-quality and will last for years.
Building a Business Website – It’s Important to Consider Maintenance Too
Building a website is not just a one-time investment. To ensure optimal functioning over time, ongoing maintenance, information security, and reliable hosting services are necessary. Maintenance includes updates, troubleshooting, and maintaining a high level of security. Therefore, it is recommended to consider these associated costs at the decision-making stage to ensure that the site operates properly and serves your business goals in the long run.
Website Building Price List
| Website Type | Price Range (₪) | Description |
|---|---|---|
| Landing Page | 2,000 – 7,000 | Suitable for marketing campaigns, single page, action-focused design |
| Basic Corporate Website | 5,000 – 15,000 | Multiple pages, displays basic business information, simple design |
| Custom Corporate Website | 15,000 – 30,000 | Custom design, integrations with CRM systems, blogs and content |
| E-commerce Website | 20,000 – 50,000 | Online store, payment processing, product management, and shipping services |
| Complex Website for Technology Companies | 30,000 – 100,000 | SaaS platforms, advanced functions, custom development |
| Monthly Maintenance | 500 – 2,000 per month | Ongoing maintenance, software updates, bug fixes |
| SEO Services | 1,500 – 5,000 per month | Organic search engine optimization |
| Hosting and Security | 50 – 300 per month | Secure server hosting and security services |
